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Real-Time Social TV Guide

Published 04/24/2012 and rated Ratingstars2 2 out of 5 stars
by Dorothy Distefano
What can you use the app for?

SocialGuide is an application used to combine television watching with social media. It determines the most popularly watched shows and indicates the channel number on your local provider.

SocialGuide screenshot
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What is the history and popularity of the app?

The site was founded in 2011 by Sean Casey and is based in Brooklyn, NY. There is no site traffic data available.

What are the differences to other apps?

The idea behind SocialGuide is a “real-time crowdsourced guide for TV”. The problem is that it doesn’t seem to work very well.

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How does the web app look and feel to use?

It appears that most SocialGuide networkers use Twitter to post their thoughts. Recent Comments stream on the home page next to the shows, in order of popularity. Some pages are slow to load, even over turbo broadband connection.

Although users are able to create an account without linking to Facebook or Twitter, they are NOT allowed to add to the comment stream. The box is available, but when post is attempted, it says “You must choose Facebook or Twitter”. This seems to defeat the purpose of allowing people to sign up without linking to those accounts.

To link to an account so that the social features may be used, users must go to their settings. While there, they can add a profile photo before linking to one of the accounts. Linking simply requires permitting the app access to a user’s Facebook page or Twitter account and can be unlinked at any time.

Once linked, comment was said to be posted, but did not show up on SocialGuide stream. In fact, the only comments were repeats. One user had made a comment at 4:52 and it was reposting repeatedly. The app was reporting new comments, but they were repeats of this one post. After leaving the page and reloading, the offending post was only there once, but quickly turned into 34 New Posts… all the same. And the test post for this review did NOT appear in the stream at all, despite 20 more posts of the same one, but DID post on the linked Facebook wall. This does not seem to offer any connection through SocialGuide, just a user’s comments on their Facebook or Twitter with a mandatory link to SocialGuide inserted.

The section labeled The Social 100 measures social activity for programs to see which shows generate the most buzz in the social networks.

Clearly there are some glitches in SocialGuide. Twitter users commonly use hashtags when watching a television show to communicate with others during viewing. Facebook has a chat feature. Networks have forums and chat rooms. Will SocialGuide be obsolete before it works out its problems?

The best thing, other than fixing the glitches, would be to let users post without linking to their social media accounts. There are people who do not wish to add these comments/conversations to their streams and might simply like to communicate via the app so that the chat is all about the TV show.

SocialGuide also has iOS and Android compatible apps for portable devices including iPads.

How does the registration process work?

Users may link SocialGuide to Twitter, Facebook, or create a free account. Twitter and Facebook require permissions to link. To create a free account, users must provide a username, password, and email address. Users are then asked to add their zip code and TV provider. Users are then prompted again to link to Twitter and/or Facebook to “fully experience SocialGuide”, but are assured that this can be done later. An email with activation link is provided.

What does it cost to use the application?

There is no cost for the computer or mobile application.

Who would you recommend the application to?

In its current state, this application is not recommended. During testing, there were too many issues for this to be of value. This is the type of app that people turn to for amusement and this is more likely to offer frustration.

  • Free to use
  • Compatible with Facebook and Twitter
  • Ranks popularity by online discussion
  • Ability to connect with friends through the app
  • Indicators of Most Social Shows
  • Listing of What’s On

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SocialGuide pricing

FREE - Permanently free version

Mobile versions

Iphone app

Iphone app

Android app

Android app




SocialGuide on Twitter

Mashable articles about SocialGuide

Link to app information

Company blog